Effective Date: 9/5/25

​

Traci Heller Physical Therapy Group (“we,” “our,” or “us”) values your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website. Please read this policy carefully. By using our site, you agree to the terms of this Privacy Policy.

​

1. Information We Collect

We may collect the following types of information:

• Personal Information You Provide: Name, email address, phone number, or other details submitted through forms (e.g., appointment requests, contact forms).

• Health Information: If you choose to share information related to your health when contacting us online. (Note: All medical records are maintained securely and separately from website data, in compliance with HIPAA where applicable.)

• Automatically Collected Information: IP address, browser type, operating system, referring website, pages viewed, and time/date of visits.

• Cookies & Tracking Technologies: We may use cookies or analytics tools (such as Google Analytics) to improve site functionality and understand visitor behavior.

​

2. How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and appointment requests.

• Provide information about our services.

• Improve website performance and user experience.

• Maintain the security and integrity of our website.

• Comply with legal or regulatory obligations.

​

3. Sharing of Information

We do not sell, rent, or trade your personal information. We may share your information only in the following situations:

• With service providers who help operate our website or business (e.g., website hosting, analytics).

• If required by law, court order, or government authority.

• To protect the rights, property, or safety of our practice, patients, or others.

​

4. HIPAA Compliance

If you are a patient, please note that any protected health information (PHI) you share with us offline (in our clinic or through secure patient forms) is governed by federal HIPAA regulations. This website is not intended to transmit confidential medical information.

​

5. Data Security

We implement reasonable technical, administrative, and physical safeguards to protect your information. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

​

6. Your Choices

• You can choose to disable cookies in your browser.

• You may opt out of marketing emails by clicking “unsubscribe” in the email.

• You may request access, correction, or deletion of your personal information by contacting us (see Section 9).

​

7. Third-Party Links

Our website may link to third-party sites. We are not responsible for the privacy practices of those sites.

​

8. Children’s Privacy

Our website is not directed to children under 13. We do not knowingly collect personal information from children.

​

9. SMS Terms of Service

By opting into SMS from a web form or other medium, you are agreeing to receive SMS messages from Traci Heller Physical Therapy Group. This includes SMS messages for account notifications, customer care. Message frequency varies. Message and data rates may apply. See privacy policy at thptg.com. Message HELP for help. Reply STOP to any message to opt out.

Reply STOP to opt-out; Reply HELP for support: Message & data rates may apply; Messaging frequency may vary. Visit thptg.com to see our privacy policy and thptg.com for our Terms of Service.

SMS consent is not shared with third parties.

​

10. Contact Us

If you have questions about this Privacy Policy, please contact us:

Traci Heller Physical Therapy Group
Address: 1200 Old Skokie Valley Rd, Highland Park, IL 60035
Phone: 847-748-8037
Email: traci@thptg.com